After almost a year since it launched the Ranger on the Australian and European markets, Ford finally introduced the U.S. version of it in the North American Continent.
Built in the same factory as the Bronco, the 2024 Ranger shared most of its components with its non-American cousins. Still, it had some aces up its sleeves to be more attractive to customers from its home country. In addition, since it was smaller than the F150, it was a better choice for urban environments, and it could also serve as a family car since it was available exclusively with a four-door cabin.
The exterior look resembled those from other continents, featuring big headlights with C-shaped outer daytime running lights and a broad grille between them. The front bumper was neatly continued downwards and featured cutaways with exposed towing hooks, just in case someone gets stuck in the mud. From its sides, the classic four-door pickup look was enhanced by sculptured lines on the doors. Finally, at the back, the five-foot (1.5 m) long bed was wide enough to fit a four-foot (1.2 m) plywood between the wheel arches. In addition, Ford fitted the tailgate with a bottle opener on one side and a hook on the other, and on the edges, it added a ruler and clam pockets, just like on the F150.
Inside, even the lower trim levels got an 8" LCD for the instrument panel and a ten-inch one for the infotainment system. Ford offered a 12" display for the cluster and a 12.4" touchscreen atop the center stack for the higher trim levels. While the standard upholstery was fabric, customers could also choose a leather-wrapped interior.
At the time of launch, Ford offered the Ranger powered by a 2.3-liter turbocharged engine, and later it added a 2.7-liter twin-turbo V6. The standard transmission for the entire range was the well-known 10-speed automatic. 2WD and 4WD versions were available.
load press release