TheToyotaMe.We Concept carwas created together with designer Jean-Marie Massaud to create the anti-crisis vehicle targeted at contemporary human, economic and environmental issues.
The Toyota Me.We Concept is electric powered, using the same in-wheel motors as the Toyota i-Road, with batteries located under the floor. This means the concept can be operated in two or four-wheel drive and can tackle rougher terrain without the weight penalty of a 4×4 transmission system.
Massaud and Toyota defined three primary aims for the concept; Pertinence, Synthesis and Modernity and this resulted in a car that reflects a quest for change in personal mobility.
Distinctive design features
The Toyota Me.We concept has a tubular aluminium structure covered in recyclable polypropylene body panels which weigh 14kg each. The overall weight of the car is 750kg which is 20 percent lighter than a regular steel supermini.
Inside, the Toyota Me.We is fitted with Bamboo floors for attractive designing and easy cleaning. Minimal entertainment features include a touchscreen oriented cockpit, a screen above the steering wheel that displays vehicle speed, battery charge, journey information and navigation instructions.
The heating and air conditioning are delivered by a low-energy air pump and electric seat heaters to minimise power consumption. To achieve a cabriolet-like open air feel, the windows and windscreen can be opened.
Cabin space is devoted to occupants, so luggage can be carried on the roof beneath a fold-out, weatherproof neoprene cover. The rear bench seat is mounted on the roof rails and can be stored under the front seats when not in use. It can also be removed to create a load compartment area just like in a van.