zzdcar
Home
/
Reviews
/
Buying
/
2012 Hyundai Veloster: First Drive
2012 Hyundai Veloster: First Drive-September 2024
2024-02-19 EST 22:10:13

The 's some strange hybrid of an Aston One-77, Saturn's unlamented three-door SC2 and the beloved Honda CRX. Who'd have thought such a combination was even possible, let alone be a recipe for the most compelling economy car in a largely uninspiring market.

Hyundai wanted us to drive the 2012 Veloster so badly that they flew us to Portland, put us up, bought us dinner, got us into three nights' worth of shows at the Doug Fir, fed us too many donuts, took us to a Ducks/Wolf Pack football game, had food trucks come to our hotel and treated us to a buffet at a brewery. Oh! And lunch in Hood River at some place that had really excellent lemonade, but few vegetarian options save for bread and salad.

A decade ago, Lamborghini was pulling the wraps of the Murcielago. A leggy blonde and I were a few months away from choosing Ted Leo's "Biomusicology" as the march for a wedding that never came. And people who drove Hyundais were generally considered frugal and tasteless.

A decade later, who would've thought one of the most striking-looking cars for the proletariat would be rolling out of Korean factories? Or Hyundai would've had the stones to roll out its new three-door sports coupé to the press (and the kids) during the Northwest Music Fest? It's the same target demo that Ford's after with the Fiesta; the same one Toyota's targeting with its "It's a Car!" campaign for the still-unfortunate revised Yaris. [Disclosure, the author was a part of Ford's Fiesta Movement launch campaign back in 2009.]

Back to the intro statement. Well, it's certainly not an Aston — no real scrutiny is required to determine that the Veloster's jowl vents are non-functional. The solidity of the the build and attention to detail are a far cry from anything produced by a GM in the throes of its passenger-car badness. So a modern-day CRX then? The bi-level rear window suggests it, as does the fastback profile. But if the CRX was a sensible, workaday front-wheel-drive two-seat sports car, the Veloster's more of an grand tourer.

Von Dutch, even in death, has been sand in the Vaseline of the estabilshment, whether said…

What's interesting is that this FWD GT actually weighs in at 80 lbs less than today's sports-hatch standard-bearer, the Mini Cooper S. Don't, however, expect Mini-like directness or zippy drama. The Veloster delivers in a very relaxed fashion, with a disconnectedness that brings to mind a game console. The clutch and steering are devoid of any sense of connected feel; the shifter's action has a slight oddness to it which takes a few minutes to adjust to, and the throttle mapping seems slow to accept inputs. At first, it's all a bit disorienting, like everything's there, it just works a little differently than you'd expect.

The Columbia River Gorge's geology gives rise to some fantastic roads, where the Veloster's controls actually start to make sense. The chassis, which seems firmly planted at all times — despite the Veloster's relatively light weight — carries itself through corners with a remarkable neutrality. It doesn't feel like a front-driver, per se. Nor does it feel like a rear-drive or AWD car; it's almost as if the power's being delivered via a centrally-mounted wheel under the center stack. If the steering isn't engaging, it's at least accurate. The ABS might engage a bit early for my taste, but it's never disruptive to the action at hand and the feel of the brakes themselves is quite solid and progressive. The wishy-washiness of the throttle didn't make sense until I was building some seriously extralegal speed through a series of shallow, lazy esses topped with questionably-level pavement. Aggressive inputs simply wouldn't upset the car. And the couple of times it did break loose, it was shockingly simple to catch. Parents, if your kids harbor boy-racer fantasies, you could make worse choices, as one has to work very hard to get in trouble in the Veloster.

Somewhere alongside the mighty Columbia, my co-driver and I stopped to check out the 1.6L engine. Noticing the shiny aluminum cam cover, we decided to yank the plastic engine cover to get a closer look and found the shroud's underside festooned with a foam pad thick enough to absorb a punch from Sonny Liston.

Chucking it in the trunk, we found the additional noise welcome.

With the prevalence of direct-injection, automakers feel the need to hide the typewriter-clack of the injectors, leading to cancellation of the noises that actually make it easier to drive. You know, like the sound of the mill itself. Perhaps Hyundai's attempting to prepare us for the future of silent, electric motoring, but the Veloster's eerie silence serves to further disconnect the driver from the task at hand.

Meanwhile, the optional Dimension audio system sounds excellent. In fact, the whole interior shames cars that cost thousands — if not tens of thousands — more. Volkswagen and Nissan could learn a lot from the Koreans about the proper application of hard plastics. The whole dash is made up of a patterned, matte hard polymer that looks for all the world as if it's made from something far more expensive. The seats are supportive and comfortable for all-day touring, and the rear seat, while not spacious, could contain a full-size adult for an hour or so with no complaints, though rear-seat passengers over six feet could find their heads meeting the rear hatch's glass in a rather unpleasant manner. The one glaring miscalculation in the interior is that if one's iPod is left plugged in when the car's shut down, upon restart, the iPod defaults to the first song in one's library. I love 's "A+ In Arson Class" as much as the next ‘90s-era punker dude, but I don't want to hear it every time I start my car, thank you.

We're headed to San Diego to attend the mighty Rocket From the Crypt's farewell show on Halloween,…

But the Veloster's not for ‘90s-era punker dudes. Hyundai's aiming at their kids or their spiritual descendants. As somebody who walks through SF's Mission District and kind of bums out on the scene, I'm not quite sure how I feel about how my kids turned out. I dig the Veloster's styling and love that Hyundai took a chance with the bizarro three-door layout. The interior design shames everything else in the segment, even if the center stack resembles a cybernetic quoniam. Which, depending on your point of view, might not be a bad thing. The pricing starting at $17,300 (plus $760 destination) is spot-on for the segment, undercutting the car's Japanese analogue, the , by $1,245. Plus, the Veloster seems more gender-neutral than the chick-car-rep Scion. The ride quality's excellent and the whole package has a soundness of build and a presence that bespeaks of genuine value-for-money. In short, the Veloster's a good car; why am I simultaneously impressed by it while remaining lukewarm?

The Playstation generation hearts them some GT-R, but they don't have jobs so they can't afford…

Hyundai put us up at the Jupiter Hotel, an old motel that's been repurposed into a hipster haven, complete with its own venue, the Doug Fir. The new bands at the Doug, however competent, just weren't doing it for me, no matter how bananas the crowd was going. I was beginning to think I was just too old; too jaded. After wringing out the Veloster in the Gorge, Jalopnik-commenter-turned autojournalist Alex Kierstein and I were strolling around downtown Portland when we noticed the crowd inside the Dr. Martens store. When we got to the door, "" was wafting out through the glass. We walked in and watched Ted Leo finish off his solo set. Even the new songs were fresh; still vital. Afterward, we chatted with him for a bit about his ‘67 Alfa Romeo Berlina. It makes me wonder what sort of musical hero will be keeping a Veloster on the road in 44 years. And if I'll want to hear said person's music at all. But in the grand scheme of things, does that matter? The kids in Portland seemed to be having a fine time with their codified and polished sounds, and Hyundai's gonna sell the snot out of this car. Who knows? Its more adventurous buyers might even pull the engine cover.

Comments
Welcome to zzdcar comments! Please keep conversations courteous and on-topic. To fosterproductive and respectful conversations, you may see comments from our Community Managers.
Sign up to post
Sort by
Show More Comments
Buying
Which One Of You Suckers Is Going To Pay Over $32,000 For A 25-Year-Old Toyota 4Runner
Which One Of You Suckers Is Going To Pay Over $32,000 For A 25-Year-Old Toyota 4Runner
The (and Tacoma) have a death grip on used values. It’s been this way for years. Go ahead, go try and buy any TRD trim that’s a couple of years old; it’ll cost you as much as a new one — not that you could buy a new one...
Sep 22, 2024
At $5,900, Is This 1984 Nissan 720 4X4 A Solid Deal?
At $5,900, Is This 1984 Nissan 720 4X4 A Solid Deal?
According to its seller, today’s Nissan 4X4 shows “pride of ownership.” Let’s see if it would take swallowing one’s pride to pay its asking price. Opinions were split on how well the design of yesterday’s has held up over the years. Some of you commented that the design still...
Sep 22, 2024
At $18,500, Would You Lean Toward Buying This 2022 Ford Mustang?
At $18,500, Would You Lean Toward Buying This 2022 Ford Mustang?
Today’s Mustang is being sold by a towing yard, which means it’s probably a lien sale. Let’s see if this clean title convertible is priced to put a new buyer on the hook. The general consensus on last Friday’s was that it would be the perfect car for someone...
Sep 22, 2024
At $8,600, Would You Go Topless In This 1994 Cadillac Eldorado?
At $8,600, Would You Go Topless In This 1994 Cadillac Eldorado?
The seller of today’s Caddy claims they should be selling it at auction but says who’s got time for that? Let’s see if we have the time for this custom convertible at its non-auction price. Many of you agreed that the $950 asked for yesterday’s was “chump change.” Even...
Sep 22, 2024
Someone Willingly Paid $16,000 For A Maserati Ghibli On Cars & Bids. Don’t Make The Same Mistake
Someone Willingly Paid $16,000 For A Maserati Ghibli On Cars & Bids. Don’t Make The Same Mistake
Let’s cut right to the chase: buying a is not a good idea unless you have deep enough pockets for the upkeep. For those not in the know, they’re sirens. They draw you in with their premium Italian image and sweet songs of and then go in for the...
Sep 22, 2024
At $950, Would You Go All-In On This 1984 Plymouth Colt GTS Turbo Project?
At $950, Would You Go All-In On This 1984 Plymouth Colt GTS Turbo Project?
One of the calling cards of today’s Plymouth Colt is its “Twin Stick” overdrive gear change, which gives the car eight speeds going forward and two in reverse. Let’s see if this project car has anything else to offer. Just as Goldilocks discovered when appropriating Papa Bear’s lifestyle and...
Sep 22, 2024
Copyright 2023-2024 - www.zzdcar.com All Rights Reserved