We all love to see out in the wild. There’s something tantalizing about them — you can make out the , but all those little details are hidden away from your prying eyes. The imagination runs wild, trying to conjure images of what might be beneath .
Of course, companies have capitalized on this. , meant to tell viewers — even if we can’t quite make out how the vehicle looks. So it’s only natural that an automaker would try to take this one step further: Selling production cars decked out in camouflage. Audi, with its RS e-tron GT “project_513/2,” is doing just that.
The name refers to the RS e-tron GT’s original, internal development code. The number “ defines the product’s segment, generation, and body style,” according to Audi, which I presume is why the fraction hasn’t been reduced to a proper project_256.5. The name pops up in the infotainment screen, on the windows, and even embossed into the leather interior.
The project_513/2 also gets a unique set of wheels to complement the black-and-gray livery, but the rest of the non-cosmetic options are pulled from the car’s parts bin: Ceramic brakes, rear-wheel steering, carbon accents, and front seats that are both ventilated and massaging.
If you’re aiming to be one of the 75 lucky buyers of the project_513/2, double-check your bank balance before you start writing checks. The car will retail for $179,900, before fees for destination, paint, and your usual tax and title. Though, Audi knows the current market — the company outright states that “Dealer sets actual price.” Though, if you’re spending $180,000 on an Audi, do you really care about a few grand in markups?