You could be one of the first people to hoon a if you've got a rockin' idea for a pickup truck test and a burning desire to be in a PR video.

Ford is throwing a contest to see who can come up with the coolest, baddest, toughest "test" for their new pickup and will grant whoever delivers the best idea/sound bite the opportunity to star in their next big-budget YouTube video.

I don't make a practice of regurgitating press releases, but this would be a pretty cool contest to win.

It sounds like the winner might even get the truck before us, so if it's one of y'all I'm expecting hella shoutouts to Truck Yeah!

"We’re looking for people who know how to punish a truck," says F-150 Marketing Manager Eric Peterson. Think: characters who will play like something out of a Discovery channel show about dirty dudes with funny accents.

If that sounds like you, hit up the Blue Oval boys at "builttoughtest.com" and let's brainstorm some kickass truck test ideas in comments here!