zzdcar
Home
/
Reviews
/
Culture
/
Nissan Might Have Played Itself
Nissan Might Have Played Itself-April 2024
2024-02-19 EST 22:13:03

Image for article titled Nissan Might Have Played Itself

There is continued fallout from Fiat Chrysler and Renault’s merger plan, Model 3s in China probably won’t be $35,000, Ford is good, and more in for Tuesday, May 28, 2019.

Former Nissan-Renault boss was arrested last year for alleged financial misconduct (which he denies) and possibly as part of . That was related in part to Ghosn’s plans to further integrate the Renault, Nissan, and Mitsubishi partnership, which many people inside Nissan long resented because Renault has vastly more power over Nissan by dint of owning a bigger chunk of the business compared to Nissan’s stake in Renault.

But now Fiat Chrysler with Renault, which leaves Nissan in a less-than-ideal spot, since, , if the merger goes through Nissan will have even less of a say in matters. The merger would be between FCA and Renault, and Nissan would remain as a partner in the “alliance”—not merged, as remains the case now.

Essentially, Renault could be a lot more powerful soon, leaving Nissan in the lurch.

Nissan has complained for years about its unbalanced cross shareholding with Renault. Nissan has a 15 percent stake in the French automaker but no board seats and no voting rights.

If the FCA-Renault merger is approved by Renault shareholders as proposed by FCA, the new entity would continue to own 43.3 percent of Nissan’s shares and voting rights, while the Japanese automaker’s stake in the merged companies would be diluted to just 7.5 percent. Nissan would be invited to nominate a director to the 11-member board of the new combined company, under the plan presented on Monday.

This means the person representing Renault at the next Renault Nissan Mitsubishi Alliance operating board meeting would be the proverbial elephant in the room, as that executive may soon also be part of a powerhouse with combined global sales of 8.7 million vehicles and more than 10 billion euros in operating profit in 2018.

Nissan should probably do the mature thing here and swallow its pride and find out a way to work with Renault and FCA, since, broadly speaking, car companies will have to spend billions in the next few decades developing electric cars and autonomous vehicles. That burden is more doable the bigger the company is, which is one thing driving the possible Renault-FCA merger to begin with.

Indeed, that Nissan and Mitsu would be invited along, though Nissan still seems pretty miffed.

Nissan isn’t involved in talks between the two European car companies and doesn’t view an extensive deal between them as a positive development, people with knowledge of the matter said. Nissan isn’t interested in a scenario that pursues car sales for the sake of volume, the sources said, asking not to be identified because Nissan’s stance isn’t public.

“Given that Nissan has been so opposed to a merger, the question is whether forcing one will work at all,” said Koji Endo, an analyst at SBI Securities in Tokyo. “It won’t work if Nissan is forced into it.”

So to recap: Nissan executives in Japan, ever resentful of the power Renault has over the company and especially wary of a formal merger, may have found a way to get rid of Ghosn—and that almost certainly led to our current situation where FCA comes in and makes Renault even stronger.

Congratulations, Nissan. You played yourself.

FCA has been exploring a merger of some kind for months, , following both Ghosn’s arrest and the death of its longtime chief Sergio Marchionne. That included potential merger discussions with Peugeot:

Some Fiat Chrysler executives wondered what Mr. Ghosn’s fall meant for the Renault-Nissan-Mitsubishi alliance, and whether Fiat Chrysler would fare better in a match with Renault without its powerful chairman calling the shots.

[Fiat chairman John Elkann], a flawless French speaker who went to high school in Paris, visited [Renault chairman Jean-Dominique Senard] frequently in the French capital this spring, often returning to Turin in the evening to see his wife and three young children.

Messrs. Elkann and Senard “share a very European elegance: they speak well, they’re well-mannered,” said a person familiar with their talks. “They’re not the same age but they have the same codes.”

Fiat Chrysler was also having parallel discussions with PSA, whose chief executive is Carlos Tavares. As late as this month, Mr. Manley had held separate workshops with executives from Renault and PSA to discuss the synergies that could flow from a tie-up, said one person close to the talks.

These talks were mostly on the up and up, though there’s something funny about the Italian government feeling slighted in the process.

Knowing the political sensitivity of mergers involving big French companies, Mr. Senard broached the topic with French President Emmanuel Macron.

The French government, which owns 15% in Renault, trusted the diplomatically tactful Mr. Senard to explore merger ideas while defending France’s national industrial interests.

In contrast, Fiat Chrysler didn’t inform the fractious and leaky government in Rome. The Italian treasury owns no stake in Fiat Chrysler, so Mr. Elkann saw no need to consult it.

Renault and Fiat stocks rose following the news. If consummated, the merger would create the world’s third-biggest automaker, behind Toyota and Volkswagen.

Will the $35,000 Tesla Model 3 ? , though that it won’t be happening in China, for now.

The company is considering pricing the vehicle between 300,000 yuan ($43,400) and 350,000 yuan before subsidies, according to people familiar with the matter, who asked not to be identified discussing a private matter. The final number is still being finalized, one person said. A Tesla representative declined to comment on specifics of the May 31 announcement.

Back to Nissan. Its American dealers have program known as “stair-step”, or one that offered dealers cash if they met increasing sales targets. But dealers viewed the sales targets as often unrealistic, while also driving down profitability and the resale value of Nissans, since they were moving so much product.

Per :

Nissan could halt the program as early as this summer, though a decision might be delayed until year end, according to a dealer familiar with the plans.

The shift would be a sea change for the brand, which has earned scorn for what some dealers claim has been hard-driving sales pressure on its franchisees.

The internal discussion was revealed last week in a letter to Nissan’s dealers obtained by Automotive News, which said Nissan North America is studying an end to the program.

[...]

David Basha, for one, is tired of chasing what he described as unrealistic and unprofitable sales targets.

The Atlanta-area dealer said his April stair-step sales target was about 5 percent higher than the previous year, despite the soft industry.

“April’s net profit was the worst we’ve ever had since becoming a Nissan dealer 30-plus years ago,” said Basha, owner of Carriage Nissan in Gainesville, Ga. “Nissan’s agenda for capturing market share at all costs has ruined the resale value of the product, attracted the worst creditworthy customers to the brand, destroyed the morale of the dealer body and hurt dealer profitability, all for some very short-term achievements.”

Automotive News from Ford executives. Those executives say that they are laying off thousands of employees the right way, as opposed to, I dunno, the wrong way.

“This was a very challenging time for us because you want to minimize the anxiety in the work force, but at the same time, you want to get it right,” Kumar Galhotra, Ford’s president of North America, said in an interview last week. “In the past, our industry has done a lot of these top-down, x-number-for-y-departments kind of plans.

[...]

[CEO Jim Hackett] told employees in an email last week that one result of his “smart redesign” of Ford is more direct reports for managers but fewer layers of management — nine, down from 14.

Executive Chairman Bill Ford described the process as painful but necessary to get to “fighting shape.” Ford, speaking to reporters on the sidelines of the company’s City of Tomorrow event in Los Angeles, said there will always be frustration when disrupting employees’ lives but that minimizing it was one goal of the redesign.

“We took great care with it,” he said. “We spent a lot of time explaining to employees and getting all their input, each departmental input. The pushback is, ‘Why did you drag it out so long?’ The reason we did that is just so we could take the proper care.”

The People’s Car Company

On May 28, 1937, the government of Germany—then under the control of Adolf Hitler of the National…

I would buy the hell out of a . Everything else, eh.

Comments
Welcome to zzdcar comments! Please keep conversations courteous and on-topic. To fosterproductive and respectful conversations, you may see comments from our Community Managers.
Sign up to post
Sort by
Show More Comments
Culture
Fanatec's New Direct Drive Wheel Base Looks Like A Seriously Good Deal
Fanatec's New Direct Drive Wheel Base Looks Like A Seriously Good Deal
If you’re a sim racer who isn’t satisfied with belt- or gear-driven wheels, you’ve likely heard of Fanatec’s Podium DD1 and DD2 direct-drive bases. These mount the steering wheel directly to the motor shaft, offering more detailed feedback and significantly higher torque. But starting at $1,200, they don’t come...
Apr 6, 2025
GR Corolla Could Have Almost 300 HP, AWD And Cost In The Mid-$30K Range: Report
GR Corolla Could Have Almost 300 HP, AWD And Cost In The Mid-$30K Range: Report
Remember when the was announced and Toyota said it wouldn’t come to North America, but it also reassured us that we’d be getting a “?” Yeah, we’re all still waiting on that Toyota. Fortunately, a sliver of a rumor’s just emerged from Japan that may give us an indication...
Apr 6, 2025
Ferrari Sure Knows How To Dress Up A Supercar
Ferrari Sure Knows How To Dress Up A Supercar
Ferrari is gunning for a in the near future, but in the meantime it’s going to double down on its favorite things: high fashion and ICE supercars. Ferrari will host a full-on fashion show this summer, according to , but the real looker here is the . Ferrari will...
Apr 6, 2025
California Is Once Again In The Driver's Seat On Auto Emissions
California Is Once Again In The Driver's Seat On Auto Emissions
The Biden administration is reportedly about to undo Trump’s auto emissions regulations with California heavily in the mix, Lordstown Motors had a failed off-road race, and some trims of the Mustang Mach-E don’t have the best headlights. All that and more in for April 22, 2021. We when it...
Apr 6, 2025
Motorsport Still Isn't Part Of The Olympics, But Gran Turismo Will Be, Kind Of
Motorsport Still Isn't Part Of The Olympics, But Gran Turismo Will Be, Kind Of
If you’re any good at Gran Turismo, you might be able to take part in an Olympics-sanctioned event later this year ahead of the Tokyo Summer Games. The International Olympic Committee a “Virtual Series” on Thursday featuring five games based on real-world sports that are recognized by their sports’...
Apr 6, 2025
SCOTUS Rules In Favor Of Fraudster Racer Scott Tucker
SCOTUS Rules In Favor Of Fraudster Racer Scott Tucker
It’s been a few years since we last talked about . On Thursday, the U.S. Supreme Court made it much harder for the Federal Trade Commission to force him to pay back everyone he’s scammed. As a reminder of who Scott Tucker is, here’s a recap on the wild...
Apr 6, 2025
Copyright 2023-2025 - www.zzdcar.com All Rights Reserved