In a media release, Porsche detailed its sales figures across its portfolio. 2022 was yet another challenging year, not just for Porsche, but the entire car manufacturing industry. It has been widely-publicised, but as a reminder, Volkswagen Group (VW, Audi, Porsche, SEAT, Skoda and more) have been particularly hard-hit by the semi-conductor shortage, supply chain interruptions and the war in Ukraine.
Still, in 2022 Porsche managed to sell 309 884 vehicles, which is up from 301 915 in the year before. 2021 was a record year for the brand, so despite the challenges, these numbers are impressive. At the top of the list was the Porsche Cayenne, which is due for an update/replacement. In second place was the recently updated Porsche Macan. So that’s two SUVs at the top – not bad for a brand best known for its iconic 911.
Porsche Cayenne 95 604
Porsche Macan 86 724
Porsche 911 40 410
Porsche Taycan 34 801
Porsche Panamera 34 142
Porsche 718 Boxster/Cayman 18 203
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The below table from Porsche highlights which markets are growing. South Africa is classified as an overseas and emerging market, and it was the best-performing sector.
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